Showing posts with label wrecker. Show all posts
Showing posts with label wrecker. Show all posts

Slow Down,and Move Over For Tow Drivers Too!


Imagine working in an industry that makes the “Deadliest Catch” fishing industry seem like a cruise ship vacation. If you’re reading this, chances are good you already do. As a tow driver you work in an industry where you’re practically invisible - until it’s almost too late. In some states, you’re also invisible to the law telling people to slow down and move over when passing an incident or emergency on the highway. Even though tow drivers, like emergency workers, suffer more than twice the average occupational injury and fatality rates compared to all other industries, some states don’t require drivers to slow down and move over for a tow driver. More on that problem below.

Tow driver’s fatalities, injuries and near misses on our highways happen far too often. Ask any driver and you’ll hear a story that will raise the hair on the back of your neck, quickly followed by a knowing head shake and probably an explicative. In some cases, it’s a miracle they survived to tell the tale. Some didn’t.

With the exceptions of Hawai’i and the District of Columbia, 49 States now have the “Slow Down Move Over” law in place, but we still lose not only law enforcement officers and emergency responders, but tow drivers and civilians on an almost daily basis. Why? According to a national poll by Mason Dixon Polling & Research, sponsored by the National Safety Commission, 71 percent of Americans have never heard of “Move Over” laws. Not knowing about the laws also means those same people likely don’t know the proper procedure when passing an incident/emergency scene. Quite simply, if you’re in a lane beside the incident, slow down first, and then attempt to move over - if it’s safe to do so. In that order.  If you can only slow down, do so. Other reasons for these senseless deaths include drunken driving, texting, daydreaming, and simple inattention to surroundings when passing an incident.

Even though tow drivers are usually on the receiving end of motorist thoughtlessness, it’s also important to remember that we drive these same roads as a civilian ourselves. While practicing very safe operating procedures when working, they’re often forgotten while out in our non-working lives.  Far too many times I've been a passenger in the car with someone who should know about the law (read: driving professional), and yet I see little, if any, effort to slow down and move over when they pass an incident. While no official statistics on the deaths of tow drivers specifically, industry estimates range from 50 to 70 tow drivers killed on an annual basis. A simple internet search returns dismaying examples just over the last year:

* Jun 30, 2013 - A local tow truck operator was killed while he was in the process of towing a vehicle on Interstate ten.
* Jun 11, 2013 - KUSA - A man was killed Tuesday afternoon when he was hit by a semi truck as he was attempting to tow a vehicle.
* May 4, 2013 - MIAMI (CBS Miami) - A tow truck driver assisting a car was hit and killed by a third vehicle that fled the scene.
* Feb 12, 2013 - MALIBU, Calif. (KTLA) -- A tow truck driver was killed in Malibu Monday night
* Aug  28, 2012 - An 18-year-old Smithville, MO, tow truck driver was struck and killed while out of his vehicle on Interstate 35 near the Christopher S. Bond Bridge.
* Dec 9, 2012 - A tow-truck driver helping a stranded motorist along the 405 Freeway in Long Beach was killed early Sunday after he was struck by a drunk driver.
* COLTON, California – J&S Towing truck driver Jesus Salcedo, 56, of Colton was struck and killed late Friday afternoon while assisting the driver disabled vehicle

Unlike police, fire and rescue, which are protected by the slow down move over law, tow drivers aren’t covered by these laws in all states. So, which states don’t protect tow drivers with laws when they’re the only ones at the incident? Surprisingly, there are nine:

- Alaska
- Louisiana
- Maryland
- New Mexico
- New York
- North Dakota
- South Dakota
- Texas
- Wyoming

Working an incident is always a fluid situation. While you always have to have one eye on traffic and another on the job at hand, the states above make it even more difficult for tow drivers to come home at night. If you live in one of these states, speak with your legislator.

So, how do you protect yourself while you’re out on the road? Three words. High visibility equipment. Your lights, work clothes and temporary traffic control equipment should all be high visibility; the brighter the better. Don’t work on the traffic side of the incident, if possible. While this isn’t always possible, this is the reason you want to have high visibility equipment.  Your movement, because noticing activity is a function built into our brains, combined with the bright clothing creates better visibility for other drivers. 

If you know of a safer way we can work, don't hesitate to contact us.

Sean Dewey
East Coast Truck and Trailer Sales, Inc


Start Your Social Media Plan Before You Need it: Basic Social Media Tips For A Towing Business


One of the biggest questions I get as a social media and e-commerce manager is what are some of the benefits of what you do. That is a tough question to answer in short sentence so I want my initial answer  be

A Lot..Too Many To Mention In One Sentence

That is not a very productive answer so I will focus on one of the benefits that I think would be a good starting point for any towing, wrecker, repo, or recovery operation. The area I speak of is shaping public opinion and positive publicity.

One of the emerging benefits of social media and internet marketing is the ability to provide the information consumers will use to determine their opinions and decisions. The dissemination of raw knowledge and the interaction of consumers can make or break both your industry and your business.

The key to protecting yourself is to start a social media plan before you need the benefits. Begin shaping a positive image with consumers now. This requires a disciplined, daily foray into social media sites, search engine optimization, and paid internet advertising.

While I cannot possibly go into every aspect of this here are a few possible starting points

Research your name on the web and other social media sites and see what comes up. My guess is it will bring up your companies site and not much more about you than that. Your goal will be to put a lot of positive content on the web that portrays your company in a positive light.

Have multiple social media venues including Twitter, Facebook, Linkedin, Google Plus, Instagram, Scribd, Pinterest etc. that you post on almost everyday. You will begin to reach thousands of people for free.

Make sure to post consumer tips and positive towing stories on your site and blogs. These do not have to feature your firm or even towing every time, but make sure your articles offer information your consumers can use on related topics like car maintenance, driving in inclement conditions, or other things they will associate with driving, car repair or areas that connect to what your towing company does. Remember you are the information provider so get consumers to seek YOU for information. Also make sure your name or a link to your website is somewhere on your social media posts or documents if they are not already directly on your site.

Constantly submit positive customer stories both to your sites and to the web editors of your local television, radio, or print services.

Focus on optimizing your website and blogs to rank highly with keywords that will trigger your site and positive information about your site. I would consider investing in paid Google keywords that targets search terms your customers and public are likely to see. In the case of a towing company target the words that your customers are going to search for and have paid links to positive content you created. For example,you have five documents or stories on the web that feature your towing business in a positive light with links back to your main website. You will link a number of keywords to bring these stories on Google's first page when the consumer is searching for these keywords on the web.

Some words you might target are towing, wrecker, repo, towing with your city name, towing with your state name, wrecker service, or towing service. There are others but these are a good start. Driving traffic to your site with this method will limit negative exposure by steering the customer to stories about your company in a positive light. Only purchase keywords in the areas you service. Not just will they insulate your reputation, they will help you generate business as well.

If you have any questions please email me at msaks@ectts.com.

Sincerely,

Michael Saks
Editor of Towedover and ECTTS.com E-commerce Manager


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Must Read Resource for Towing, Repo, and Salvage Professionals


computer wrecker

Computers for towers, or anyone are a way of life. They are source of communication, record keeping, presentations, information, purchasing, etc.. 

To have your computer, or computer system go down for any reason could be financially devastating to your towing or wrecker business.

Thus I found an article in tow times about the importance of protecting your computer system.

As an E-Commerce Manager I depend on computers for about 98.999% of my job. So I have a few additional tips that might save your office staff, or you, some pain.

1-Have a backup system or laptop ready to go if your main system breaks down.

2-Have at least two forms of backup besides the hard drive like an online backup system and an external hard drive.

3-Have set rules for employees on where they can visit and what they can download..period

4-If you have to download make sure to at least do a preliminary online check before opening a file. This is to be done in tandem with your updated virus software. I usually go to www.virustotal.com

These are just a few tips..but it is a subject of the highest importance to protecting your business.


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Amazing How A LIttle Weather Can Change Things



English: Tow truck tows a car after a collisio...
. (Photo credit: Wikipedia)
I read story after story of complaints by the public about towing fees, corrupt wrecker companies, unfeeling tow companies and the like. Some are true, but the vast majority of towing operators HELP the public and at great risk. Those perceptions are quickly removed at the onset of dangerous winter precipitation.

I saw an article (link below) about a towing company that is fielding so many dangerous weather calls that they only have time to respond to the police calls. Basically they are working non stop in the risky weather and are critical to the public.

strap towing part  trucker part 2421 copy
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I have said it time and time again. The public loves the benefit provided when it is convenient but quickly forgets in normal daily life. I guess it is just human nature.



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Slow Down and Move Over For Towing and Wrecker Drivers



 With all the warning signs, injuries, and casualties involved with To
wman you think the public would know to slow their vehicle down and move to the other lane when they see a tow truck. Well they don't.

#slow down and move on over if you see a #tower or #wrecker
Give tow truck drivers and wrecker drivers a break

 In an article from 9wsyr.com there were over 11,000 recorded violations of the Slow Down Move Over rule in the State of New York. I know there are always people you cannot reach, but that number seems outrageously high

I guess the answer is more education and constant reminders to the public of how dangerous it is for tow truck drivers on the road 

 

Thousands of drivers violating "Move Over" law  (2013 January 3) Retrieved from http://www.9wsyr.com/news/local/story/Thousands-of-drivers-violating-Move-Over-law/7Mifu6vGL02Pl-AVDiXEJw.cspx

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